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Saturday, November 21, 2009

Fact behind tuning fork of YAMAHA




YAMAHA Corporation is a Japanese conglomerate having businesses in musical instruments, motorcycles, power sports equipment, and electronics.  It produces musical instruments like piano,drums,guitars, brass instruments,violins,violas etc.

First YAMAHA Company was using ‘a hoo (Chinese phoenix) holding a tuning fork in its mouth’ as its corporate logo. But after a lot of changes, the company used the unified tuning fork in 1967. The hoo with the tuning fork showed that the company’s involvement in making world class products.

The present logo consists of three tuning forks which shows the binding between three pillars of their business i.e. technology, production, and sales.

YAMAHA also has businesses in music. Sometimes also these tuning forks represent sound and music. The symbol also represents three essential musical elements: melody, harmony, and rhythm.






putting of logo here does not mean that this blog is endorsing that company.

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