We need them!

They are the people who have capability to locate India in the world map distinctively but they are not present in India. They are noble laureates; they are famous personalities In India as well as in the world. I am talking about Amartya Sen, the noble prize winner for welfare economics, Venkatesh Ramakrishnan, noble prize winner for his extensive study in molecular biology and M F HUSAIN the world known painter. M F Husain, who has been living in self imposed exile for four year due to his controversial painting on Hindu goddess will be soon seen as a Qatar citizen and British prime minister Gordon brown said both Amartya Sen and Venkatesh Ramakrishnan are British. Amartya Sen is famous for his work on famine , human development theory, welfare economics, the underlying mechanisms of poverty,gender inequality , and political liberalism and India is quite familiar with these problems. If he is not doing fruitful work for India, then these noble prizes are useless. We have noble laureates but we have lots of problems around us and nobody is there to assist the government. Brown described Sen and Ramakrishnan as pride of their country. Sen has received more than 80 honourary doctorate degree but our country has been facing that kind of problems for a long period of time. Indian law does not permit dual citizenship, so they have to take other country’s citizenship. If they get respect , good laboratory to research , and security in other country, then definitely they will be recognized by other country’s pride.

ref-wikipedia and other sources

Emotional atyyachar!

Emotional ad works well in India as Indian are easily attracted through emotion. If these ads actually don’t do anything but only meant for commercial purposes, then the companies should change their strategy for business like western companies where their people are very informative and not influenced by emotion. Now in India, many companies want to distinct themselves in the market by giving messages related to education, saving trees etc. but the question is really the ads are doing something or it is a easy way to do business. Indian people are very different in nature, when politics came, they casted their vote through the ‘JAI HO’campaign but when their daily use products came, they don’t show any interest. So it is a fault from customer side or marketer? Every body is saying ‘Tata’ is doing something for the society through its ‘JAGORE’ ad The ad is different from other ads as it tries to influence people against corruption. People are watching this ad because it is a different ad and they are getting fun while watching it but when reality comes, corruption is at same place where it was before. They are targeting the youth for the process and also Rahul Gandhi is trying to influence the youth to come to active politics to change our country but in reality no advertisement works for the society, their prime focus is their product. If it sells well through this ad then they concentrate on the ad and if it does not work , everybody forget about it and the marketer try to find another way to fool the customer . In the last general election if you see the youth participation then it is very harassing that is only 10% of the youth casted their votes . is this the way by which we are going to change our country! Companies should focus how society will be benefitted through these ads. Most of the even don’t know what is jagore ad, sir ji ad or walk and talk ad.

ref-wikipedia and other sources

STRANGE BUSINESS IN STARNGE MARKET

Companies have to make their strategy completely different in India, may be it is a successful strategy in other markets but in India it may work, may not be. There is uncertainty around you. Sometimes also no strategy is needed to satisfy the market needs of this type of market. Opportunity lies amid uncertainty; also sometimes there is huge opportunity but companies failed. May be it is due to the behavior as well as due to the population of the strange country. It is a type of market where there are lots of customers present in every segment i.e. lots of poor people are there, lot of rich people are there, lot of youth are there, lot of English speaking people are there. So many companies find opportunities for themselves and try to click in the market. Here premium products are running well, it finds a potential market for itself, also lower priced products are running well. There is surf excel, tide also there is ghadi detergent and other local products. Indian market is a strange market, and it is very difficult to understand the market. There are metro cities also there are slum people living in the metro cities. There are FMCG players like HUL, ITC, P&G present in India and the same time cavin kare and other players are there. Sometimes many world class companies failed here whereas they are very successful in other countries. For example virgin group, it has 200 businesses worldwide and everywhere it is running well but when it entered into India with virgin telecom, it was a failure. It is very difficult to forecast the situation, the reality can be perceived after coming into the market. Sometimes Indian people like their own products and sometimes they don’t like. In hair oil market foreign players like garnier, loreal etc are facing tough competition from marico, dabur, emami etc. in east part of the country people also use mustard oil as hair oil and in southern part they use coconut oil. How these great companies work in such a diversify country. Here they are facing great variation in behavior of people. In two wheeler market hero Honda, bajaj, tvs are the main players and now other players are growing gradually like Honda, Yamaha, Suzuki etc. in Swiss bank , Indian have largest deposits, so what a foreign player will think when it heard this? May be he thinks Indian are rich and India is a potential market also at the same time it thinks about the level of corruption in the country so that Indian are able to  made such a great deposit.. India is growing in a 6-7% GDP, so a company will think that it is going to be a good market for it but when it comes inside it sees something different. Indian have largest deposits in Swiss banks, also India is the largest borrower of money from World Bank.

MAZDA LOGO

It is a Japanese automotive manufacturer. The company formally adopted the Mazda name in 1984.

A redesigned symbol was introduced in 1997. It's a stylized "M" meant to show Mazda stretching its wings for the future.

Putting of logo here does not mean that this blog is endorsing that company.

Logo of spoon sports co. ltd.

It is a Japanese company formed in 1988. Spoon Sports is an engine tuner(Car tuning is both an industry and a hobby, in which an automobile, motor bike, scooter or moped is modified in order to improve its performance, handling and looks) and parts manufacturer specializing in cars made by Honda Motor Company. The founder is Ichishima Tatsuru.

The company logo of Spoon Sports comes from its founder, Ichishima's name. Ichishima's first name is Tatsuru, and the Japanese name for crane is Tsuru, hence the logo of a crane.

putting of logo here does not mean that this blog is endorsing that company.

what jaguar logo says?

Jaguar is an England based car company. It is a wholly owned subsidiary of Tata motors India. Ratan Tata is chairman of that company. Before it was with Ford motor company. It was founded by Sir William Lyons and William Walmsley. It is iconic brand of England. Ford motor sold it to Tate motor because it made losses.

 In Jaguar logo, a jaguar leaping across the company’s name. The leaping jaguar shows speed, power and quickness of the cars.

putting of logo here does not mean that this blog is endorsing that company.

Samsung logo

Samsung is a multinational conglomerate based in seoul, south korea. In 1938, lee byung chull founded Samsung. The Samsung group consists of  Samsung electronics, Samsung heavy industries which manufactures ships, Samsung C&T,a construction company,

The Samsung logo consists of the letters written in bold letters. In korea Samsung means ‘tristars’ or ‘three stars’. The founder said that

‘Three’ is big, mighty and strong.

‘Star’ is bright, high, shines clearly and is something that lasts forever.

putting of logo here does not mean that this blog is endorsing that company.